I saw a number of hand-drawn, colorful signs posted throughout my neighborhood in Brooklyn yesterday. The signs were advertising a Yard Sale happening today. There was something very catching, very “sticky,” very AWESOME about these signs:
Filed in: diversions | am | May 1, 2010 | Comments (3)
Tags: a yard sale you'll want to do it to, boots you'll want to do it in, brooklyn, guerilla marketing, made to stick, marketing, slogans, sticky ideas, stoop sale, yard sale

UPDATE! See the end of this post for a coupon from the Seamlessweb folks
One of the best things about my first job in finance was that if you stayed after 7:30PM, you could order up to $25 worth of food from seamlessweb on the company’s dime.
I began using it from home as well, enabling my already bad stay-at-home inclinations. Yes, it’s New York and yes, you couldn’t hit every restaurant even if you went to a new one for every meal, but what outsiders don’t realize is that New Yorkers spend almost their entire LIVES eating out.
New Yorkers have Breakfast on the go, Lunch outside the office somewhere, and Dinner with friends, dates and colleagues. All of this adds up to a constant stream of restaurant visits. After so much eating on the go, ordering in starts to have a certain charm about it. It’s irregular, it’s a treat, it’s deliciously isolating. It’s a nice break from our typical frenetic and highly social pace. It has exactly as much charm, in fact, as . . . Read more »